Celebrating Women’s Achievements: The SWIB Awards and International Women’s Day 2025
As we mark International Women’s Day 2025 tomorrow, I find myself reflecting on the incredible success of The SWIB Awards 2024 and looking forward with excitement to what lies ahead for this year’s event. The Scottish Women in Business (SWIB) Awards made a triumphant return last year after a five-year hiatus, and what a return it was! The Corinthian in Glasgow buzzed with energy as we came together to honour and celebrate the outstanding achievements of women making a difference in business and beyond.
The SWIB Awards 2024 shone a well-deserved spotlight on trailblazing women and businesses across Scotland, with our host, the brilliant Jennifer Reoch, leading us through an unforgettable day. From the remarkable achievements of our winners to the inspiring connections made on the day, the event was a true celebration of resilience, innovation, and leadership.
Recognising Last Year’s Outstanding Winners
Reflecting on the inspiring women we celebrated last year, I am still in awe of their contributions. Heather Lydia Mudhari, our Woman of Influence, continues to strengthen international business, cultural, and diplomatic ties between Zimbabwe and Scotland through her work with ZIMSCOT. The Catalyst of Change award went to Dechomai Ltd, founded by Bayile Adeoti, who is dedicated to empowering Global Minority female entrepreneurs.
Anji Sandhu, our Woman to Watch, is pioneering change in the FemTech space with her ‘PCOS Buddy’ app and global awareness campaign, while Toni Scullion, our Champion of Women, remains an unwavering advocate for closing the gender gap in Computing Science education. We also recognised Linzi Kavanagh, who received a commendation for her work supporting women through divorce and rebuilding their futures with confidence.
These women, and so many others in our community, exemplify the strength, creativity, and determination that drive progress. Their stories are a testament to the power of support, mentorship, and resilience in business and beyond.
Looking Ahead: The SWIB Awards 2025
The impact of last year’s awards has only strengthened my passion for ensuring women in business receive the recognition they deserve. That’s why I am delighted that the SWIB Awards will return in September 2025, and I invite you all to be part of it! Whether you’re an inspiring entrepreneur, an advocate for women in your industry, or a business committed to championing female leaders, I encourage you to get involved.
We are now actively looking for sponsors, and partners who want to be part of this incredible celebration of achievement. This is your opportunity to shine a light on the individuals and organisations breaking barriers, driving change, and inspiring future generations.
Join Us in Celebrating Women in Business
International Women’s Day is a moment to reflect on the progress we’ve made and to commit to continuing the work that still needs to be done. The SWIB Awards embody this spirit, providing a platform to recognise and amplify the voices of women making an impact across Scotland.
I encourage you to reach out, whether to support the awards as a sponsor, or simply join us in celebrating. Together, we can ensure that women in business receive the recognition and support they deserve, fostering a future where they can thrive, innovate, and lead with confidence.
Let’s make The SWIB Awards 2025 even bigger and better. Get in touch, get involved, and let’s continue to celebrate and champion the incredible women shaping the future of business!
Sarah Heaney
President, Scottish Women in Business (SWIB)
MEET THE MEMBER: Eloho Efemuai
Meet Eloho Efemuai, a powerhouse in personal branding, broadcasting, and community building. As a Personal Brand Strategist, Radio Station Manager, and Founder of Heartsong Live Radio & Adelphe, Eloho is on a mission to help women—especially those from ethnic minority backgrounds—amplify their voices, build credibility, and thrive in their personal and professional lives.
From breaking barriers as the first woman of colour to run a Christian radio station in Scotland to launching platforms that support women in business and leadership, Eloho’s journey is a testament to resilience, empowerment, and the power of visibility.
In this blog, she shares the highs and lows of her career, the values that drive her work, and why visibility isn’t vanity—it’s strategy.
Tell us about you!
What’s your name, and what’s your role in the company?
Hey, I’m Eloho Efemuai, and I wear a few hats! I’m a Personal Brand Strategist, Radio Station Manager, and Founder of Heartsong Live Radio & Adelphe, a social enterprise that helps ethnic minority women thrive through coaching, mentoring, and visibility.
What drew you to work in your current industry or field?
I’ve always been passionate about helping people find their voice—whether through personal branding, broadcasting, or coaching. My journey started in music and radio, but I quickly realised that so many talented people weren’t getting the recognition they deserved. That’s what led me to help others amplify their visibility and authority.
Your role in a nutshell
How would you describe your role to someone outside your industry?
I help ambitious women, professionals, entrepreneurs, and leaders position themselves as the go-to expert in their field. Whether through social media, storytelling, or strategic personal branding, I help them get noticed, build credibility, and attract the right opportunities.
What’s your favourite part of what you do?
Seeing the women I work with step into their confidence and purpose. When someone realises their worth, owns their expertise, and starts getting the recognition they deserve, that’s everything to me.
Company values and mission
What values do you think set your company apart?
Authenticity – Show up as your true self
Empowerment – Step into your power
Visibility – Be seen, be heard, be valued
Kindness & Empathy – Create safe spaces for growth
Loyalty – Lift others up as you grow
How do you bring these values to life in your work?
I lead by example—sharing my own journey, the wins and the struggles, so others feel empowered to do the same. I also create platforms for people to be seen, whether through my coaching, my radio station, or community initiatives like Adelphe.
The personal side
What’s something people might not know about your journey so far?
I’m the first woman of colour to run a Christian radio station in Scotland. It wasn’t easy breaking into an industry where I didn’t see many people like me—but I did it anyway.
Who or what inspires you most in your career or life?
I’m inspired by women who refuse to shrink themselves—those who step into spaces they were told weren’t for them and make room for others along the way.
Challenges and triumphs
What’s been the most rewarding moment in your career so far?
Seeing the women I work with step into their power and build the careers, businesses, and lives they once thought were out of reach.
Creating Heartsong Live Radio from scratch, a platform that has impacted so many lives.
What’s the biggest challenge you’ve overcome in your role?
Balancing multiple roles while staying true to my mission. It’s easy to get pulled in different directions, but I’ve learned to prioritise impact over busyness.
The fun stuff
What’s your go-to coffee order (or tea preference)?
Rooibos or peppermint tea—soothing and refreshing!
If you could switch jobs with anyone in the world for a day, who would it be and why?
Oprah—I’d love to sit in that interviewer’s chair, have deep conversations with incredible people, and create powerful moments that inspire millions.
Looking ahead
What are you most excited about in your work or your industry for the year ahead?
Launching The Evolve with Eloho Show, a business-focused live podcast
The Adelphe Directory & Catalyst Magazine, creating more visibility for ethnic minority women in business
Expanding Adelphe, building a powerhouse community for women in business and leadership
There’s so much potential, and I can’t wait to see what’s next!
If you could give one piece of advice to someone starting in your field, what would it be?
Don’t wait to be discovered. Clarity comes from taking action. Position yourself, tell your story, and let people see the value you bring.
Visibility isn’t vanity—it’s strategy.
Quickfire round!
Morning or evening person? Morning.
Favourite book, film, or podcast?
Today Matters by John Maxwell
Dream holiday destination? Bali—peace, beauty, and the perfect retreat vibes.
Eloho’s journey is proof that visibility, resilience, and passion can transform not only your own life but the lives of others. From breaking barriers in radio to empowering women through personal branding and business strategy, she is making a lasting impact.
Her advice? Step into your story, own your expertise, and don’t wait for permission to take up space.
As Eloho looks ahead to an exciting year of launches, growth, and impact, one thing is clear—this is just the beginning!
Meet the Member: Marianne McJannett: Head of Employment at Bellwether Green
Meet Marianne McJannett, Head of Employment at Bellwether Green. With a passion for applying the law to real-life situations, Marianne specialises in guiding businesses through the ever-changing world of employment legislation while also supporting employees facing challenging workplace issues.
From overcoming unexpected career setbacks to becoming an accredited Specialist in Employment Law and leading her department, Marianne’s journey is one of resilience, determination, and a commitment to excellence.
In this blog, Marianne shares insights into her career, the challenges she’s overcome, and the advice she’d give to those starting in the legal field.
Tell us about you!
What’s your name, and what’s your role in the company?
I’m Marianne McJannett, and I am Head of Employment at Bellwether Green.
What drew you to work in your current industry or field?
During my traineeship, I worked on a lot of employment cases through the Director I worked for. I loved hearing people’s stories and applying the law to help them navigate difficult personal circumstances—it made employment law feel more human and impactful to me.
Your role in a nutshell
How would you describe your role to someone outside your industry?
I help businesses stay compliant with the ever-changing landscape of employment legislation and guide them through both contentious and non-contentious employment matters, always aiming for a commercially focused resolution. I also advise employees facing workplace challenges.
What’s your favourite part of what you do?
Getting to know my clients and working towards the best possible outcome for them.
Company values and mission
What values do you think set your company apart?
At Bellwether Green, we pride ourselves on being commercially focused, people-driven, and solutions-oriented. We don’t just offer legal advice—we help businesses make informed, practical decisions that work for them.
How do you bring these values to life in your work?
I approach every case with a balance of legal expertise and commercial awareness, ensuring that my clients feel supported while making business-savvy choices. I believe in clear, practical advice that helps organisations move forward with confidence.
The personal side
What’s something people might not know about your journey so far?
The firm I trained with and worked for post-qualification went into administration, leaving me suddenly out of a job. It was a tough moment, but I put aside any self-doubt and took on a new role that turned out to be incredibly rewarding. That unexpected shift in my career ultimately led me to where I am today.
Who or what inspires you most in your career or life?
My family—my husband and two children inspire me to do my best, and they’re always there to lift me up when challenges arise. My parents, too—both worked incredibly hard to reach the top of their careers, something I didn’t fully appreciate as a child but now deeply admire as a working parent myself.
Challenges and triumphs
What’s been the most rewarding moment in your career so far?
There have been a few!
? Becoming accredited by the Law Society of Scotland as a Specialist in Employment Law.
? Surviving lockdown while working full-time at home with a 2-year-old and keeping my department running.
? Being appointed Head of Employment at Bellwether Green—a milestone I’m incredibly proud of.
And what’s the biggest challenge you’ve overcome in your role?
Coming back from my second maternity leave, I found my confidence had taken a knock. It was a real challenge, but I pushed through, channelled my energy into my work, and applied for my current role—something I might not have done otherwise!
The fun stuff
What’s your go-to coffee order (or tea preference)?
Yorkshire tea with milk, or a latte.
If you could switch jobs with anyone in the world for a day, who would it be and why?
Taylor Swift—she just looks like she has a lot of fun (and money)!
Looking ahead
What are you most excited about in your work or your industry for the year ahead?
Employment law is constantly evolving, and with a change in the UK government, we’re seeing even more shifts. This brings challenges, but it’s incredibly rewarding to help clients navigate these changes. The impact of National Insurance contribution adjustments, rising costs, and staffing challenges will be key issues for many businesses, and I’m looking forward to supporting them through it all.
If you could give one piece of advice to someone starting in your field, what would it be?
Attend as many networking events as you can—especially those in your field, but don’t be afraid to branch out. Some of my best professional connections were made at events I attended as a trainee solicitor over 15 years ago, and I still do business with them today!
Quickfire round!
Morning or evening person? Morning.
Favourite book, film, or podcast?
? To Kill A Mockingbird and Remarkably Bright Creatures.
? Forrest Gump and 10 Things I Hate About You.
?? Parenting Hell, Like Minded Friends, and The Lazy Genius.
Dream holiday destination? Hawaii or Argentina.
Marianne’s career journey is a testament to the power of resilience, adaptability, and pushing through moments of self-doubt. From facing unexpected career challenges to becoming Head of Employment at Bellwether Green, her story is one of continuous growth and determination.
As she looks ahead to the ever-changing landscape of employment law, one thing remains clear: her passion for supporting businesses and individuals alike.
Her advice for those starting out?
Network, make connections, and trust the process—because the people you meet today could shape your future success.
Meet Jennifer McGlone, a creative powerhouse running three businesses!
Meet Jennifer McGlone, a creative powerhouse running three businesses—Braw Wee Craft Club, Braw Wee Emporium, and The Creativity Consultant. With a deep passion for creativity and community, Jennifer’s businesses focus on craft workshops, celebrating Scottish creativity, and supporting cultural organisations to grow and thrive.
From humble beginnings inspired by a community arts project to opening her own creative studio, Jennifer’s journey highlights the transformative power of creativity, resilience, and a willingness to take risks.
In this blog, Jennifer shares her story, the challenges she’s overcome, and her exciting plans for the future as she continues to champion creativity in all its forms.
Tell us about you!
What’s your name, and what do you do?
I’m Jennifer McGlone, and I run three businesses:
- Braw Wee Craft Club: Craft workshops based in my city centre studio, as well as in community groups and businesses.
- Braw Wee Emporium: An online Scottish gift and homeware shop.
- The Creativity Consultant: Supporting creatives and cultural organisations with funding, strategies, and business growth.
What inspired you to start your business (or choose your current role)?
Creativity has always been important to me. When I was young, a local arts project showed me I had a voice and could achieve anything I wanted. My businesses all promote creativity—whether it’s helping people discover their creative side, celebrating creativity, or supporting others in creating space for it.
Your business in a nutshell
How would you describe your business to someone who’s never heard of it before?
There are so many different parts to the businesses but it boils down to creative workshops, events, support and mentoring.
What’s your favourite part of what you do?
Seeing people grow in confidence, knowledge, and having fun!
Company values and mission
What values are at the heart of your business?
Creativity, Community, Fun, Adventure.
How do these values show up in your day-to-day work?
Every day, I work within a creative community or support individuals with their creativity. The fun comes from working with people and taking risks, and the adventure is trying new things.
The personal side
What’s something surprising about you or your journey so far?
It all started with a tin whistle lesson in a community centre in Easterhouse. A Celtic Connections gig in 1995 made me realise I wanted to work in the music industry. I’m now on my 25th Celtic Connections Festival!
Who or what inspires you most in life or business?
There are so many! But Rachael Arnold, Co-Founder of Creative Entrepreneurs Club, has been a huge inspiration. Her vision, honesty, and passion for the creative industries and social enterprises are limitless.
Challenges and triumphs
What’s been the most rewarding moment in your business journey?
Opening my new studio in the city centre! Seeing people’s reactions to a space I’ve created is a high. Watching someone leave a workshop feeling confident or with clarity about their creative practice is priceless.
And what’s the biggest challenge you’ve overcome?
Underpricing my services. For years, I was stuck in the mindset that because I loved my work, I didn’t need to charge much. Last year, I reevaluated my fees, and now I’m on the road to savings and holidays again!
The fun stuff
What’s your go-to coffee order (or tea preference)?
A flat white or a big cup of Tetley tea.
If you could have dinner with any three people (living or past), who would they be and why?
Patti Smith—to hear about her New York adventures (read Just Kids!); Vivienne Westwood and Pam Hogg—they’re icons of adventure and creativity, and dinner with them would be epic!
Looking ahead
What are you most excited about for your business in the year ahead?
Expanding the craft workshops at Braw Wee Craft Club, collaborating with others, and developing my skills as a fundraiser to grow my Creativity Consultant work.
If you could give one piece of advice to someone just starting out, what would it be?
Do your sums and trust your gut. If something feels off, it probably is. Knowing your costs makes life so much easier.
Quickfire round!
Morning or evening person? Morning.
Favourite book or podcast? 4000 Weeks by Oliver Burkeman—an insightful read about productivity. For fiction, Scabby Queen by Kirsten Innes.
Dream holiday destination? The Maldives, or anywhere with sun, white sandy beaches, and good food!
Jennifer’s journey is a shining example of how creativity, passion, and determination can lead to a thriving and fulfilling career. From her beginnings in community arts to running three successful businesses, Jennifer’s focus on creativity and community has been unwavering.
As Jennifer looks to the future, her plans to expand her craft workshops and support creative organisations show her continued commitment to making creativity accessible and celebrated.
Her advice for others? Do your sums, trust your instincts, and don’t undervalue yourself. Wise words from someone who’s made creativity their life’s work!
Meet the Member: Fiona McKee, the dynamic Founder of The HR Practice
Meet Fiona McKee, the dynamic Founder of The HR Practice. From a deeply personal reflection during the pandemic to building a thriving HR consultancy, Fiona’s journey is nothing short of inspiring. In this blog, Fiona shares her story, her passion for helping businesses navigate the complexities of HR, and the lessons she’s learned along the way.
Discover what drives her, the challenges she’s overcome, and what’s next for her business as she continues to grow her network and support her clients.
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Tell us about you!
What’s your name, and what do you do?
My name is Fiona McKee, and I’m the Founder of The HR Practice.
What inspired you to start your business (or choose your current role)?
It’s quite a personal story. During COVID, my father-in-law was at the end of his life in hospital, and it made me reflect deeply on how quickly life passes you by. Being busy often means you don’t fulfil your dreams. I’d always known I wanted to work for myself, and in that moment, I decided to make it happen. Within six months, I launched The HR Practice, and the rest, as they say, is history!
Your business in a nutshell
How would you describe your business to someone who’s never heard of it before?
We’re a HR consultancy that provides services to SMEs and entrepreneurial businesses. Essentially, we become their HR department, working with them between one day per month to two days per week, depending on their needs. Our team comprises HR Director-level consultants, which means we provide not only day-to-day support but also strategic advice to help businesses grow.
What’s your favourite part of what you do?
I love working with clients to understand their pain points and finding effective solutions. Managing people can be tricky, and CEOs often tell us that we take the headaches of managing people away.
Company values and mission
What values are at the heart of your business?
Agility, being non-judgemental, customer-driven, and outcome-focused.
How do these values show up in your day-to-day work?
In everything we do, we put the customer first. We react quickly and provide a range of options to help clients move forward. We understand that business owners are busy, and employment policies aren’t always their top priority. That’s where we step in, ensuring their policies, processes, and contracts are always up to date. We’re never judgemental because we know things happen—things get said, or missed, that you wish hadn’t. We’re here to make sure those gaps are filled so our clients can focus on running their business.
The personal side
What’s something surprising about you or your journey so far?
I was amazed when I started out by how many people were willing to help me. Their introductions and support were invaluable.
Who or what inspires you most in life or business?
I’m inspired by so many people I work with in business. On a personal level, my husband and kids inspire me every day.
Challenges and triumphs
What’s been the most rewarding moment in your business journey?
Winning new business is always rewarding, but I’d say hitting our financial targets and achieving our best year yet has been a standout moment.
And what’s the biggest challenge you’ve overcome?
When I first started, I had a tough experience with our initial accountant. Making the decision to move to a new accountancy practice was daunting, but it turned out to be the best choice. I now have a great relationship with our accountant, who understands the business and what I’m trying to achieve—and the bit of banter is a bonus!
The fun stuff
What’s your go-to coffee order (or tea preference)?
A coconut milk latte from Starbucks. Although recently, I discovered their coconut milk hot chocolate (thanks to a mentee from Renfrewshire Chamber of Commerce), and it’s a game changer!
Looking ahead
What are you most excited about for your business in the year ahead?
We’ve recently added a new consultant to our team to support our growth journey, and working with him on our business growth plan is incredibly exciting.
If you could give one piece of advice to someone just starting out, what would it be?
Build your network, get to know who your customer is and where to find them, and never be afraid to ask for advice. (Okay, that’s three pieces of advice!)
Quickfire round!
Morning or evening person? Evening.
Favourite book or podcast? I don’t read business books, but I do love reading. My favourite author is K.L. Slater.
Dream holiday destination? Australia—though it’s a hard choice because I love so many places!
Fiona’s journey is a testament to the power of reflection, resilience, and determination. By building a business rooted in agility, understanding, and a client-first approach, she’s not only solving problems for her clients but also inspiring others to chase their dreams.
As Fiona looks ahead to the exciting growth opportunities in 2025, her advice to anyone starting their own journey is clear: build your network, know your customer, and never be afraid to ask for help.
Here’s to another successful year for Fiona and The HR Practice—proof that with the right values and a little courage, anything is possible!
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